{"id":5930,"date":"2025-03-13T13:17:34","date_gmt":"2025-03-13T10:17:34","guid":{"rendered":"https:\/\/www.nutajr.com\/blog\/?p=5930"},"modified":"2025-03-25T23:20:50","modified_gmt":"2025-03-25T20:20:50","slug":"tiktok-marketing-ecommerce","status":"publish","type":"post","link":"https:\/\/www.nutajr.com\/blog\/tiktok-marketing-ecommerce\/","title":{"rendered":"\u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0639\u0628\u0631 \u062a\u064a\u0643 \u062a\u0648\u0643: \u0627\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u0646\u0635\u0629 \u0627\u0644\u0623\u0634\u0647\u0631 \u0644\u0632\u064a\u0627\u062f\u0629 \u0645\u0628\u064a\u0639\u0627\u062a \u0645\u062a\u062c\u0631\u0643"},"content":{"rendered":"\n<p>\u0641\u064a <a href=\"https:\/\/www.cnbc.com\/2025\/02\/04\/shark-tank-how-charcharms-founder-grew-business-through-tiktok.html\">\u062a\u0642\u0631\u064a\u0631 \u0639\u0644\u0649 CNBC<\/a> \u062a\u0642\u0648\u0644 \u0635\u0627\u062d\u0628\u0629 \u0623\u0639\u0645\u0627\u0644 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\u0623\u0645 \u062a\u0631\u0643\u064a\u0632 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0639\u0644\u0649 \u062a\u0642\u062f\u064a\u0645 \u0645\u062d\u062a\u0648\u0649 \u0645\u064f\u0639\u064a\u0646 \u0628\u062c\u0648\u062f\u0629 \u0639\u0627\u0644\u064a\u0629. \u0648\u0628\u0639\u062f \u062a\u0644\u0643 \u0627\u0644\u0645\u0631\u0627\u0642\u0628\u0629\u061b \u0627\u0628\u062f\u0623 \u0641\u064a \u062a\u062d\u062f\u064a\u062f \u0646\u0642\u0627\u0637 \u0642\u0648\u0629 \u0648\u0636\u0639\u0641 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u062a\u0647\u0645 \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0644\u062a\u062a\u0639\u0644\u0645 \u0645\u0646\u0647\u0627 \u0648\u062a\u062a\u0645\u064a\u0632 \u0639\u0646\u0647\u0645.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0639\u0644\u0649 \u062a\u064a\u0643 \u062a\u0648\u0643<\/strong><\/h2>\n\n\n\n<p>\u062a\u062e\u062a\u0644\u0641 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0639\u0644\u0649 \u062a\u064a\u0643 \u062a\u0648\u0643 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0645\u0627 \u062a\u0631\u063a\u0628 \u0641\u064a \u062a\u062d\u0642\u064a\u0642\u0647\u061b \u0648\u0623\u0646\u062a \u0627\u0644\u0622\u0646 \u062a\u0631\u063a\u0628 \u0641\u064a \u062c\u0630\u0628 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0648\u0639\u064a \u0628\u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629\u060c \u0648\u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0623\u064a\u0636\u064b\u0627. \u0644\u0630\u0627 \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u0639\u0645\u0644 \u0639\u0644\u0649 \u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u062a\u0646\u0648\u0639\u0629 \u0645\u0646 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0641\u064a \u0622\u0646\u064d \u0648\u0627\u062d\u062f.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u0645\u062d\u062a\u0648\u0649<\/strong><\/h3>\n\n\n\n<p>\u0627\u0644\u0633\u0647\u0644 \u0627\u0644\u0645\u0645\u062a\u0646\u0639 \u00ab\u0627\u0644\u0645\u062d\u062a\u0648\u0649\u00bb! \u0641\u064a \u062d\u0627\u0644\u0629 \u062a\u064a\u0643 \u062a\u0648\u0643\u061b \u0647\u0648 \u0645\u062d\u062a\u0648\u0649 \u0645\u0631\u0626\u064a \u0633\u0631\u064a\u0639 \u0648\u0644\u0630\u064a\u0630\u060c \u0644\u0643\u0646 \u062a\u0648\u0638\u064a\u0641 \u062a\u0644\u0643 \u0627\u0644\u0644\u0630\u0627\u0630\u0629 \u064a\u062e\u062a\u0644\u0641 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0639\u062f\u0629 \u0639\u0648\u0627\u0645\u0644:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0627\u0644\u0647\u0648\u064a\u0629: <\/strong>\u0648\u0647\u064a \u0628\u0628\u0633\u0627\u0637\u0629 \u0634\u062e\u0635\u064a\u0629 \u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0648\u0643\u0644 \u0645\u0627 \u064a\u0645\u062b\u0644\u0647\u0627. \u0628\u062f\u0627\u064a\u0629\u064b \u0645\u0646 \u0627\u0644\u0634\u0639\u0627\u0631\u060c \u0648\u062d\u062a\u0649<a href=\"https:\/\/www.nutajr.com\/blog\/how-to-choose-brand-name\/\"> \u0627\u0633\u0645 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629<\/a>.<\/li>\n\n\n\n<li><strong>\u0627\u0644\u0646\u0628\u0631\u0629 (Tone of Voice): <\/strong>\u0648\u0647\u064a \u062c\u0632\u0621 \u0645\u0646 \u0647\u0648\u064a\u0629 \u0639\u0644\u0627\u0645\u062a\u0643\u061b \u0628\u0645\u0639\u0646\u0649 \u0623\u062e\u0631 \u00ab\u0635\u0648\u062a\u0647\u0627\u00bb. \u0643\u064a\u0641 \u062a\u0631\u063a\u0628 \u0623\u0646 \u064a\u0631\u0627\u0643 \u0639\u0645\u0644\u0627\u0626\u0643\u061f \u0631\u0627\u0642\u064d \u0648\u0623\u0646\u064a\u0642\u061f \u0645\u0631\u062d \u0648\u0644\u0637\u064a\u0641\u061f \u0623\u0645 \u0645\u0632\u064a\u062c \u0645\u0646\u0647\u0645\u0627\u061f<\/li>\n\n\n\n<li><strong>\u0646\u0648\u0639 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0627\u0644\u0645\u0646\u0627\u0633\u0628:<\/strong> \u0645\u062d\u062a\u0648\u0649 \u062a\u0639\u0644\u064a\u0645\u064a\u061f \u062a\u0631\u0641\u064a\u0647\u064a\u061f \u0623\u0645 \u0644\u0642\u0637\u0627\u062a \u062e\u0644\u0641 \u0627\u0644\u0643\u0648\u0627\u0644\u064a\u0633\u061f \u0627\u062e\u062a\u0631 \u0645\u0627 \u064a\u0646\u0627\u0633\u0628 \u0639\u0644\u0627\u0645\u062a\u0643 \u0648\u062c\u0645\u0647\u0648\u0631\u0643.&nbsp;<\/li>\n\n\n\n<li><strong>\u0645\u062d\u062a\u0648\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 (User Generated Content): <\/strong>\u0634\u062c\u0639 \u062c\u0645\u0647\u0648\u0631\u0643 \u0639\u0644\u0649 \u0625\u0646\u0634\u0627\u0621 \u0645\u062d\u062a\u0648\u0649 \u0639\u0646 \u0645\u0646\u062a\u062c\u0627\u062a\u0643 \u0639\u0628\u0631&nbsp; \u0627\u0644\u062a\u062d\u062f\u064a\u0627\u062a \u0623\u0648 \u0627\u0644\u0645\u0633\u0627\u0628\u0642\u0627\u062a. \u062a\u064a\u0643 \u062a\u0648\u0643 \u064a\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0645\u062c\u062a\u0645\u0639\u064a\u060c \u0644\u0630\u0627 \u0627\u0633\u062a\u063a\u0644 \u0630\u0644\u0643 \u0644\u0635\u0627\u0644\u062d\u0643.<\/li>\n\n\n\n<li><strong>&nbsp;\u062e\u0637\u0629 \u0645\u062d\u062a\u0648\u0649 (Content Calendar): <\/strong>\u0627\u0644\u0627\u0646\u062a\u0638\u0627\u0645 \u0645\u0641\u062a\u0627\u062d \u0627\u0644\u0646\u062c\u0627\u062d \u0639\u0644\u0649 \u062a\u064a\u0643 \u062a\u0648\u0643. \u064a\u062c\u0628 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0644\u062f\u064a\u0643 \u062a\u0642\u0648\u064a\u0645 \u0645\u062d\u062a\u0648\u0649 \u0644\u0636\u0645\u0627\u0646 \u0627\u0633\u062a\u0645\u0631\u0627\u0631\u064a\u0629 \u0627\u0644\u0646\u0634\u0631. \u0648\u0644\u0643\u0646 \u0645\u0639 \u0645\u0631\u0648\u0646\u0629 \u0644\u0625\u0639\u0637\u0627\u0621 \u0645\u0633\u0627\u062d\u0629 \u0644\u0644\u062a\u0631\u064a\u0646\u062f\u0627\u062a \u0648\u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0627\u0644\u0641\u064a\u0631\u0648\u0633\u064a.<\/li>\n<\/ul>\n\n\n\n<p>\u0628\u0645\u0631\u0627\u0639\u0627\u0629 \u062a\u0644\u0643 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0633\u062a\u062a\u0645\u0643\u0646 \u0645\u0646 \u0625\u0639\u062f\u0627\u062f \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0645\u062d\u062a\u0648\u0649 \u0645\u062b\u0627\u0644\u064a\u0629 \u0648\u0644\u0630\u064a\u0630\u0629. \u0644\u0643\u0646 \u064a\u062c\u0628 \u0623\u0646 \u064a\u062a\u0633\u0645 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0628\u0627\u0644\u0623\u0635\u0627\u0644\u0629 \u0648\u0627\u0644\u062c\u0648\u062f\u0629 \u0627\u0644\u0639\u0627\u0644\u064a\u0629\u060c \u0648\u0627\u0644\u0634\u0641\u0627\u0641\u064a\u0629 \u0623\u064a\u0636\u064b\u0627.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u0645\u0644\u0627\u0645\u062d \u062a\u064a\u0643 \u062a\u0648\u0643 \u0627\u0644\u062c\u0630\u0627\u0628\u0629<\/strong><\/h3>\n\n\n\n<p>\u064a\u0645\u0643\u0646\u0643 \u0648\u0635\u0641 \u062a\u0631\u064a\u0646\u062f\u0627\u062a \u062a\u064a\u0643 \u062a\u0648\u0643 \u0628\u0623\u0646\u0647\u0627 \u062c\u0632\u0621 \u0645\u0646 \u062c\u0627\u0630\u0628\u064a\u062a\u0647\u0627\u060c \u0644\u0630\u0627 \u0639\u0644\u064a\u0643 \u0627\u0633\u062a\u063a\u0644\u0627\u0644\u0647\u0627 \u0636\u0645\u0646 \u0645\u062d\u062a\u0648\u0627\u0643\u061b \u0625\u0630 \u062a\u0633\u0627\u0639\u062f\u0643 \u0627\u0644\u062a\u0631\u0646\u062f\u0627\u062a \u0639\u0644\u0649 \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0648\u0627\u0644\u0627\u0646\u062a\u0634\u0627\u0631. \u0648\u0644\u0643\u0646\u0647\u0627 \u0645\u0646\u0637\u0642\u0629 \u0634\u0627\u0626\u0643\u0629\u061b \u0639\u0644\u064a\u0643 \u0627\u0644\u0645\u0634\u0627\u0631\u0643\u0629 \u0641\u064a\u0647\u0627 \u0628\u0630\u0643\u0627\u0621 \u0648\u0641\u0642\u064b\u0627 \u0644\u0645\u0627 \u064a\u062a\u0645\u0627\u0634\u0649 \u0645\u0639 \u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0648\u062c\u0645\u0647\u0648\u0631\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641. \u0648\u0644\u0627 \u062a\u062a\u0628\u0639 \u0623\u064a \u062a\u0631\u064a\u0646\u062f \u0639\u0634\u0648\u0627\u0626\u064a \u0645\u0646 \u0623\u062c\u0644 \u0627\u0644\u0638\u0647\u0648\u0631.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u0627\u0644\u0647\u0627\u0634\u062a\u0627\u0642\u0627\u062a: \u0645\u062c\u0645\u0648\u0639\u0629 \u0623\u062f\u0631\u0627\u062c \u0645\u0646\u0638\u0645\u0629<\/strong><\/h3>\n\n\n\n<p>\u0641\u0643\u0631 \u0641\u064a \u0627\u0644\u0623\u0645\u0631 \u0643\u0645\u0627 \u0644\u0648 \u0623\u0646 \u0627\u0644\u0647\u0627\u0634\u062a\u0627\u0642\u0627\u062a \u0645\u062c\u0645\u0648\u0639\u0629 \u0623\u062f\u0631\u0627\u062c \u0645\u0646\u0638\u0645\u0629\u060c \u0644\u0643\u0644 \u062f\u0631\u062c \u0627\u0633\u0645 \u064a\u062d\u062a\u0648\u064a \u0639\u0644\u0649 \u0641\u064a\u062f\u064a\u0648\u0647\u0627\u062a. \u0648\u062a\u0639\u0645\u0644 \u0627\u0644\u0647\u0627\u0634\u062a\u0627\u0642\u0627\u062a \u0639\u0644\u0649 \u0636\u0645\u0643 \u0625\u0644\u0649 \u0645\u062c\u0645\u0648\u0639\u0629 \u0627\u0644\u0623\u062f\u0631\u0627\u062c \u0627\u0644\u062a\u064a \u062a\u0646\u062a\u0645\u064a \u0625\u0644\u064a\u0647\u0627\u061b \u0628\u0627\u0644\u062a\u0627\u0644\u064a \u062a\u062c\u0639\u0644 \u0641\u0631\u0635\u062a\u0643 \u0623\u0639\u0644\u0649 \u0641\u064a \u0627\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u062c\u0645\u0647\u0648\u0631 \u0623\u0648\u0633\u0639 \u0648\u0627\u0644\u0645\u0634\u0627\u0631\u0643\u0629 \u0641\u064a \u0645\u062c\u062a\u0645\u0639 \u0623\u0643\u0628\u0631.&nbsp;<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>\u062d\u0635\u062f \u0647\u0627\u0634\u062a\u0627\u0642 retinoid# \u0644\u0644\u0639\u0646\u0627\u064a\u0629 \u0628\u0627\u0644\u0628\u0634\u0631\u0629 \u0623\u0643\u062b\u0631 \u0645\u0646<\/strong><a href=\"https:\/\/www.statista.com\/statistics\/1461015\/most-trending-skincare-trends-tiktok\/\"><strong> 4.8 \u0645\u0644\u064a\u0627\u0631<\/strong><\/a><strong> \u0645\u0634\u0627\u0647\u062f\u0629!<\/strong><\/p>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u0639\u0627\u0644\u0645 \u0627\u0644\u0645\u0624\u062b\u0631\u064a\u0646<\/strong><\/h3>\n\n\n\n<p>\u0623\u0635\u0628\u062d \u0644\u0644\u0645\u0624\u062b\u0631\u064a\u0646 \u062f\u0648\u0631 \u0647\u0627\u0645 \u0641\u064a \u0648\u0635\u0648\u0644 \u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0648\u0628\u0646\u0627\u0621 \u0633\u0645\u0639\u062a\u0647\u0627 \u0639\u0644\u0649 \u062a\u064a\u0643 \u062a\u0648\u0643. <a href=\"https:\/\/www.forbes.com\/councils\/forbesagencycouncil\/2024\/01\/05\/the-power-of-influencer-marketing-your-strategic-investment-for-success\/\">\u0648\u0641\u0642\u064b\u0627 \u0644\u0641\u0648\u0631\u0628\u0633<\/a>\u060c \u0627\u0633\u062a\u062e\u062f\u0645 89% \u0645\u0646 \u0627\u0644\u0645\u0633\u0648\u0642\u064a\u0646 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0639\u0628\u0631 \u0627\u0644\u0645\u0624\u062b\u0631\u064a\u0646 \u0628\u0647\u062f\u0641 \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0648\u0639\u064a \u0628\u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0648\u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u062f\u0641\u0648\u0639\u0629<\/strong><\/h3>\n\n\n\n<p>\u064a\u0648\u062c\u062f \u0646\u0648\u0639\u064a\u0646 \u0645\u0646 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u064a\u0627 \u0639\u0632\u064a\u0632\u064a:<\/p>\n\n\n\n<p>\u0645\u062d\u062a\u0648\u0649 \u0637\u0628\u064a\u0639\u064a (Organic Content):<strong> <\/strong>\u0648\u0647\u0648 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0627\u0644\u0625\u0628\u062f\u0627\u0639\u064a \u00ab\u063a\u064a\u0631 \u0627\u0644\u0645\u062f\u0641\u0648\u0639\u00bb \u0627\u0644\u0630\u064a \u062a\u0642\u062f\u0645\u0647 \u0644\u062c\u0645\u0647\u0648\u0631\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641. \u0648\u0627\u0644\u0630\u064a \u064a\u0628\u0646\u064a \u0644\u0643 \u0642\u0627\u0639\u062f\u0629 \u0639\u0645\u0644\u0627\u0621 \u0648\u0641\u064a\u0629 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\u0628\u064a\u0646\u0645\u0627 \u062a\u0633\u0631\u0651\u0639 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u062f\u0641\u0648\u0639\u0629 \u0630\u0644\u0643. \u0644\u0630\u0627\u060c \u0627\u0644\u062a\u0648\u0627\u0632\u0646 \u0628\u064a\u0646\u0647\u0645\u0627 \u064a\u0639\u0632\u0632 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0645\u062a\u062c\u0631\u0643 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629. \u0643\u0645\u0627 \u064a\u064f\u0645\u0643\u0646\u0643 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062d\u0645\u0644\u0627\u062a Spark Ads \u0645\u0646 \u062a\u064a\u0643 \u062a\u0648\u0643 \u0627\u0644\u062a\u064a \u062a\u0639\u0645\u0644 \u0639\u0644\u0649 \u0646\u0634\u0631 \u0648\u062a\u0631\u0648\u064a\u062c \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0627\u0644\u0637\u0628\u064a\u0639\u064a. \u0648\u0647\u064a \u0623\u062f\u0627\u0629 \u0642\u0648\u064a\u0629 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https:\/\/www.nutajr.com\/blog\/wp-content\/uploads\/2025\/03\/2-450x292.jpg 450w, https:\/\/www.nutajr.com\/blog\/wp-content\/uploads\/2025\/03\/2-780x507.jpg 780w, https:\/\/www.nutajr.com\/blog\/wp-content\/uploads\/2025\/03\/2.jpg 1388w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u0627\u0644\u0646\u062a\u0627\u0626\u062c<\/strong><strong><\/strong><\/h3>\n\n\n\n<p>\u0627\u0639\u062a\u0645\u062f \u0627\u0644\u0633\u0631\u062a\u064a \u0639\u0644\u0649 \u0646\u0647\u062c \u0627\u0644\u062a\u062c\u0631\u0628\u0629 \u0648\u0627\u0644\u062a\u0639\u0644\u0645\u060c \u0625\u0630 \u0627\u062e\u062a\u0628\u0631 \u0623\u0646\u0645\u0627\u0637 \u0645\u062e\u062a\u0644\u0641\u0629 \u0641\u064a \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0648\u0627\u0644\u0623\u0633\u0644\u0648\u0628. \u0628\u0627\u0644\u062a\u0627\u0644\u064a \u0627\u0633\u062a\u0637\u0627\u0639 \u0642\u064a\u0627\u0633 \u0627\u0644\u0623\u062f\u0627\u0621 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